Jonathan Poritsky

New Site Coming Soon/Update On Jon

Firetrucks in the Village

So, the faith­ful out there will notice that I haven’t writ­ten in a lit­tle while, and when I have posted, it has usu­ally been a photo from my Flickr account (see right). Well, I’m here to let you know that I’m still here, and I wanted to let you know what’s been eat­ing my time up.

For one, I have been work­ing on a redesign of my website.

About 10 months ago, I bought as a means to a very sim­ple end: to find work. Back then, I was a free­lancer in the mid­dle of a 6 month con­tract at Present Focus Inc., ( “a state of the art high def­i­n­i­tion video pro­duc­tion com­pany located on the Upper West Side of Manhattan offer­ing the lat­est in HD tech­nol­ogy as well as the finest in dig­i­tal and film pho­tog­ra­phy.” The seven months I ended up work­ing there were some of the most inter­est­ing of my life. At 22, to my own aston­ish­ment, I was the online edi­tor for an eight-part National Geographic Channel International series. The project, Oceans 8, headed up by writer-explorer-filmmaker Jon Bowermaster ( is fin­ish­ing up the final expe­di­tion film now on Antarctica, which, sadly, I am not apart of.

Though it was enjoy­able, I knew my con­tract would expire and there would be no room for Jon Poritsky any­more, so it became incred­i­bly impor­tant to pro­mote myself as a free­lancer. Of course, a web­site was the best way to do that. I still have no busi­ness card, but the site seems to have helped. Before I took my cur­rent full-time job at Postworks NY, one employer actu­ally com­mented on how much he loved my site before telling me I didn’t get the job. At least some­one looked at it!

Anyway, Once my info, pal­try bio, and short reel were posted, I thought that was all I needed, until I dis­cov­ered WordPress, the blog­ging soft­ware that cre­ated the page you are look­ing at now. I had been writ­ing on my myspace blog for months before acquir­ing this web­site of my name­sake, mostly film and book reviews. The con­cept of break­ing free from the lim­ited for­mat­ting of that social net­work­ing web­site, not to men­tion keep­ing my info as far away from Rupert Murdoch as pos­si­ble, seemed incred­i­bly attrac­tive to me. So after many tri­als and errors, I

fig­ured out how to get my very own blog up and running.

Of course, myspace has actu­ally remained my main out­let for vent­ing because it’s just eas­ier than run­ning it on my own. Plus, who is vis­it­ing my blog site? I was never quite able to fig­ure out how to inte­grate the blog onto my web­site. Since the clear-cut design I’ve cre­ated for the site leaves only a few pix­els of view­ing space open to my audi­ence, it has never really fit in to well. I kept the blog totally sep­a­rate from my main page, open­ing it in a new win­dow and giv­ing it a dif­fer­ent inter­face altogether.

Well, I’ve been doing a lot of research on this whole web design thing, and I’ve learned quite a few things about how to make WordPress work for me. So I’m happy to announce that will finally start to look and feel the way I want to to, not only a call­ing card to pro­mote my own free­lance abil­i­ties (which by the way, I’m still avail­able to edit or do any other post stuff on the side) but an exten­sion of my own personality.

Better yet, my recent expe­ri­ences on Flickr have helped me under­stand how to make the most of the global audi­ence you have with the inter­net, not to men­tion fueled my obses­sion with pho­tog­ra­phy. So with the fun I’ve been hav­ing on Flickr with my Nikon D40, I’ve decided to start a web gallery of my very own on this site. Again, it has been rather dif­fi­cult for me to fig­ure out how to build the kind of gallery that would make me happy, with­out sim­ply repost­ing my Flickr links or gen­er­at­ing new gal­leries all the time in Photoshop or the likes. I needed to find a dynamic inter­face that I could update from wher­ever I am as long as I’m plugged in, and I’m proud to say that over the past two weeks I have now fig­ured out how to achieve that with the free soft­ware Gallery. Again, I’ve bro­ken through the mys­ter­ies that have slowed this process for me and found a way to make these exten­sions look and feel the way I need them to for them to work on my site.

So now it’s all about what the design should look like. I’ve got my tech­ni­cal ducks in a row, but the artis­tic side of it is hold­ing me back from putting it up today. Don’t worry, kids, I’ve got a few ideas to work with, and I assure that when it goes live, just like the site you’re look­ing at today, it will be truly Poritsky in every sense of the word. :)

Hope to see you when it’s up, and thanks for reading.

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